I specialize in impactful copywriting and content creation that drives customer engagement and action.
I believe in the power of a well-told story. I write content that has a long-term impact, focusing on topics that matter to you and stories you want to tell.
My mission is to help businesses to connect with their audience by delivering compelling, high-quality, authentic text.
Who I am and how I started
Hello! I’m your go-to native English expert in copywriting and content creation, skilled in both British and American English.
Plus, I have a knack for transforming Swedish texts into seamless English, making sure they read as naturally as if penned by a native speaker.
Whether it’s writing fresh content or enhancing what you already have, I’m here to help you get your message across—effectively, accurately, and professionally.
Hi, I’m Sarah.
As a British native, my journey into copywriting started in the chaotic world of a UK advertising agency. After that, I built an international marketing career in the language travel industry, living and working in Australia, the USA, and now Sweden. This journey brought me back to my passion for words, and I’m excited to continue my career in the freelance sector.
When you work with me, you’ll find that I’m easygoing, full of ideas, and committed to delivering quality texts on time. I believe in making the process as smooth as possible, so you can focus on what you do best while I take care of the words.
Why “Oritello” ?
Oritello is simply a blend of “origin” and “tell”— the foundation of every good story. “Ori” represents your brand’s roots and authenticity, while “Tello” captures the art of storytelling. Together, Oritello embodies creating great content. It reflects my passion for writing and my commitment to helping brands share their unique voices with their audiences.
Whether you need help building your content library or with articles, emails, scripts, blog posts, social media posts, or UX copywriting, I’m here to make the process easy and enjoyable.
Get in touch—I’d love to hear from you!
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